How it Works

Progressive Web Apps (PWA) provide an installable, app-like experience on desktop and mobile. AMP, or Accelerated Mobile Pages, is an open-source project created by Google with the aim of facilitating a smoother browsing experience for mobile devices. These deliver highly responsive pages, higher performance, increased engagement, and less data usage that benefits both users and publishers.

These web experiences are fast and reliable and most importantly, they are pages that are designed to work in any browser or mobile device. This will turbo-charge your marketing results by improving conversion.

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Fast & Reliable

Every web experience today must be fast, and this is especially true for conversion driven sites. If your site doesn't get content on the screen and provide an interactive experience in less than 5 seconds then you could be losing up to 70% of traffic.

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Discoverable

Page Speed is now an SEO ranking factor for mobile pages, and AMP is here to satisfy your website’s need for speed. Both PWA's and AMP promises to make mobile browsing up to 85% faster than traditional HTML code.

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Mobile & Desktop

Using responsive design, Progressive Web Apps and AMP, work on both mobile and desktop, using a single code base between platforms. They can also access the latest real-time databases to sync the experience across devices

Why build using AMP or PWA?

Why – The answer is simple — around 60-70 percent of traffic now comes from mobile browsers. Users don’t want to download and install a native app unless they feel they would use it every day.

So providing your services via PWS's or AMP increases conversions and customer retention.
Find out more
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What are the benefits?

There are even more advantages of web pages built using these technologies:

  • ease of access 

    to use a native app, you have to search for it in an app store, download it, install it, accept permission and only then, run it. Some smart people at Google say each of these steps loses 20% of potential users and it seems they have a point.
  • discoverability 

     web apps are crawled by search engines and users may land on your web app while searching for content.
  • linkability 

     you can easily bookmark and share every page.
  • always up to date 

    you do not have to install any updates, there are no external dependencies like app store policies or geographic restrictions, and there is no need to support users who don’t update the app.
  • cheaper to develop and extend 

     you do not need two separate teams to develop iOS and Android apps They are inherently them in sync.
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Your in good company

Some examples of projects I have worked on. Providing mobile-first web experiences and reactive web pages have proved to be a success for companies in all sectors, with increased visitors and conversions.

What you get from Ilyo

When you design your web app with us we have the experience to ensure that it is specified to take advantage of the benefits that come from modern web development. Below are what we think are some of the many benefits of developing your ideas with us.

Cross Platform

Push your products across platforms and devices from Desktop, iOS and Android

Custom Configs

Be able to modify and change and update your app as your market changes in realtime.

Google Friendly

Confidence that you will be discovered on search and be able to push marketing clicks on-site.

Consolidated Code

Clean code that allows expansion when you grow, with enterprise-level technologies

Great UX Design

The foremost of all we start with UX design principles to focus on the users.

Easy to Use

Landing pages and Web apps need to be simple to use or risking losing eyeballs.

Modular Expansion

We will work with you to make sure that the system or templates can be expanded.

Custom Video Intros

As an added extra we can produce a social video for launch to feed engagement.

Compare old with new

As consumers, we now all demand ultra-fast internet speeds on our mobile devices, intuitive search results and want less hassle. Let’s look at the difference between traditional builds vs AMP or progress web site.

HTML5 Speed

Tradition HTML5 build using Wordpress and multiple tracking installs.

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V/S

AMP Speed

Ultra-fast loading time with page speed below 4s

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User responsivess

Pages drove personalised but require a page reload for every user action.

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V/S

PWA User responsiveness

Dynamically loads new content into the page as the user interacts, no need for a page reload.

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Native experience

Traditional build tries to emulate a native experience but generally fail.

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V/S

Native Experience

Both AMP and PWA's feel like they are native applications on both desktop and mobile.

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Affordably priced

Not all software development has to be expensive, with the right specification and requirements identified at the beginning of the project we can product great quality software on time and on budget. See some typical development costs below.

£5-8k

Basic
  • 4-5 Key templates or Interfaces
  • Reactive Real-time Interfaces
  • Basic design and layout
  • Real-time Databases
  • Email user registration
  • Customer Support 7days

£10-15k

STANDARD
  • 10-15 Key templates or Interfaces
  • Up to 3 unique Interfaces
  • Bespoke design, graphics and layout.
  • Real-time multi region Databases
  • Email and Social Signup capabilities.
  • Customer Support 30days

£20+k

ADVANCED
  • Complex or multi layered interfaces
  • Multiple Interfaces and / or reports
  • Polished bespoke design and UX
  • Multiple Real-time, multi region Databases
  • Email, Social and LinkedIn sign options
  • Customer Support 6months

Frequently Asked Questions

We often get asked questions and we are here to help. If it’s not listed then just reach out to us via email or instant message.

We already have a website so do we need to worry?
Google wants your web presence to be fast in order to be ranked is your site is not loading in under 4s then you need to make improvements now.
We don't want to or can't change our existing technology. Can you help?
Yes, we can build both PWA's and AMP pages around your existing technology and will liaise with your Technical and InfoSec teams to achieve this.
Can we use this technology to build landing pages?
Yes, this has been the main application for AMP or PWAs. We can build ultra-fast pages that match your marketing needs, prove the return on Investment and then build out the pages from there.
Can these pages be content managed?
PWA's tend to be driven by a dynamic database and can be configured and content managed. AMP is frequently designed as a static technology but we can marry them both up to an agile content system that renders the AMP pages dynamically.
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Let us help you improve your sites performance

Get in touch and we can discuss how we can help improve your sites performance and conversion.